• Simply: What is Digital Content Strategy?

    Simply: What is Digital Content Strategy?

    Digital content strategy is a type of work done by a growth hacker, or a content marketer or any of the other buzz words there are to describe the process. It is an encompassing strategy based on process, creativeness, technical aptitude and analytic’s data; that helps digital businesses get results and grow. We can safely [&hellip...

  • Frameworks for Onsite/Offsite Optimization

    Frameworks for Onsite/Offsite Optimization

    FRAMEWORK: A – Onsite Optimization Site structure, and web presence is the bare bones of content strategy. Delving into the latest, best and most enjoyed areas is how it is all put together. There is tried and tested methods and reports on success using onsite and offsite optimization tactics. Content strategy is about perfecting both. [&hellip...

  • Is What You’re Reading Rubbish?

    Is What You’re Reading Rubbish?

    Every day you read something. At least one word, or at least; very, very many. And there’s no doubting that many people will read many words in a day, just like you. It begs for questioning: “Is what we are reading affecting us in any way?” “Is it Influencing our life choices?” “Are we strategically [&hellip...

  • Frameworks for Understanding Digital Content Strategy

    Frameworks for Understanding Digital Content Strategy

    Process and strategy is usually greatest when frameworked in some way. If you haven’t discovered frameworks before, they are processes for helping projects move along faster. They are used to define different roles within the company, or define hierarchies, or remember things. They are, a lot of the time, used as a memory tool and [&hellip...

  • Common Traits of Digital Content Strategists

    Common Traits of Digital Content Strategists

    Every one has traits. That’s what differentiates a lot of us in terms of our skills and knowledge. We have adapted to certain traits to get somewhere in life. Wherever we are, and wherever we go, we carry our traits. If we are lazy and never hang up our coat, that’s a trait, if we [&hellip...

  • Leo Babauta, The Uncopyright Guy

    Leo Babauta, The Uncopyright Guy

    The academic nature of the inherent and knowledge in general is always best shared. If someone finds something delightful and insightful and useful, it’s best shared. According to “Leo Babauta” it’s a wonderful thing if someone random were to take his work and make something of it. Recreate it, make it his own. He even [&hellip...

  • 7 Content Marketing Strategy Pitfalls

    7 Content Marketing Strategy Pitfalls

    I don’t want to come to your website if you’ve forgotten about my needs. When I’m there I want to know they’re taken care of. I’m the kind-of-person to go to your website, attain questions and then find you on twitter to ask it. And guess what? A high percentage of the time, nobody replies [&hellip...

  • The Art of Minimalism Challenged

    Mar 3, 14 • Digital ProductivityNo Comments
    The Art of Minimalism Challenged

    Getting results with minimalism is really all about removing distractions. Distractions are what we call inherent to minimalism. So to achieve minimalism we need to remove distractions. We already know what our distractions are, we sometime s just don’t know how to resist them. And if we don’t resist them we won’t get results. A story [&hellip...

  • Smarter, More Organized Email: 2 Applications Coupled Together That Can Change How You Do Email Forever

    Smarter, More Organized Email: 2 Applications Coupled Together That Can Change How You Do Email Forever

    When two things go together perfectly, they are never too far apart and both make the experience delightful. Pancakes and syrup for example, we don’t let one go without the other and at one time the two were perfectly married together, staying together ever since. I’ve done that for you in terms of email. I’ve [&hellip...

  • Your Online Competitions Won’t Suck If You Entertain Your Audience

    Your Online Competitions Won’t Suck If You Entertain Your Audience

    Want to make your Facebook, twitter or other social competitions more successful? Then take note of this: It’s been proven that making your competitions entertaining works wonders… … because according to human nature.. everyone is out to be entertained. Not tapping into this when creating your competitions is forgetting what people like. And so many [&hellip...